Diverzify, the nation’s largest commercial flooring contractor, came to us for a rebrand—and stayed for the strategy. After refreshing their visual identity and marketing materials, our partnership evolved into something deeper. Today, Candid serves as an extension of Diverzify’s internal team, managing company-wide communications, designing engaging content, and ensuring thousands of employees stay connected, informed, and inspired.
Diverzify, the nation’s largest commercial flooring contractor, came to us for a rebrand—and stayed for the strategy. After refreshing their visual identity and marketing materials, our partnership evolved into something deeper. Today, Candid serves as an extension of Diverzify’s internal team, managing company-wide communications, designing engaging content, and ensuring thousands of employees stay connected, informed, and inspired.
Diverzify’s internal and external messaging didn’t reflect their national scale or forward-thinking approach. Their brand materials lacked cohesion, and internal communication felt scattered across teams and regions.
We delivered a bold new logo, a reimagined pitch deck, and polished marketing materials—but we didn’t stop there. Candid stepped in as Diverzify’s internal communications partner, streamlining how they connect with staff across the country through newsletters, leadership events, staff meetings and more.
Diverzify now communicates like the powerhouse they are. With strategic content and consistent touchpoints, employees feel more informed, aligned, and proud to be part of the team—helping leadership reinforce culture, celebrate wins, and move the business forward.
Riss Marketing has rebranded to Candid Communications.
Why Candid? Because honesty, clarity, and real results are at the heart of everything we do.
